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    為進軍高級車市場做準備─HYUNDAI積極於美建廠  
AUTONET記者:李承儒(08/15/2005星期一)
近來於全球汽車市場頗有斬獲的HYUNDAI汽車,於全球最大的美國市場同樣有著不錯的成績,去年HYUNDAI於美國銷量達27萬輛,為繼續增加於北美市場的競爭力,HYUNDAI將決定於美國建廠,目前正積極尋覓設廠的地點。

目前HYUNDAI所考量的地點,包括了密西西比州與肯塔基州的Hardin County,其中密西西比州因與HYUNDAI現位於阿拉巴馬州的裝配廠,較為接近,是主要考量的廠址,而肯塔基州因在2002年HYUNDAI選擇建廠位置時,因土地徵收不及輸給了阿拉巴馬州,此次捲土重來,不但以徵收了1600英畝之工業用地,也將提供各項優惠,爭取HYUNDAI至該州設廠。

日前已傳出HYUNDAI預計於2007年發表高級車品牌,並將以北美市場為主力銷售地區,因此HYUNDAI此次積極設廠,將極有可能是為進軍高級車市場的重要佈局,依據時程推斷,該工廠順利建廠,將肩負起生產HYUNDAI高級車品牌新車的重責大任。


 
 
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