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AUTONET記者：Andrewlu(01/17/2006星期二)
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在本屆底特律北美國際車展中，HYUNDAI以發表Santa Fe車系，作為向包括豐田Highlander與日產Murano開砲的全新Crossover產品，同時也等於宣告未來將全面進軍CUV市場！
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KIA KCV4-Mojave
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從Tucson首度以CUV名號，在全球汽車市場締造相當優異的銷售成績之後，HYUNDAI汽車集團對於北美汽車市場的消費趨勢，幾乎已經了然於胸，而在本屆底特律北美國際車展，現場更傳出HYUNDAI未來關於非傳統乘用車產品的大八卦！
由於原本Tucson賣得嚇嚇叫，而且Santa Fe極具競爭力的條件，也被視為是北美休閒車市場的明日之星，所以接下來原廠將諭令北美產品設計中心，將推出針對北美市場開發的休閒皮卡，概念原型在去年的北美國際車展也已經出現過，並且以KIA KCV4-Mojave的名義亮相，這也代表未來旗下的HYUNDAI與KIA兩大品牌也將分別推出休閒皮卡或被歸類為SUT的新車！
由於前兩年，包括日產、豐田、三菱與本田，也均針對北美市場推出休閒皮卡車系，預計在未來兩年內，市場觀察家預估至少有二成的北美皮卡市場，將拱手讓給非北美品牌，而業界也一致認為HYUNDAI推出皮卡，更將加速北美皮卡市場非美國品牌的市場佔有率。
根據美國官方統計數據，光是去年日產與豐田皮卡的銷售量（45.5萬輛新車），就比2004年成長15％，而且HYUNDAI預計今年在全美的市場佔有率，也可能首度突破一成，若未來加入全新的皮卡車系，市場佔有率的提升速度勢必加快！
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國際產業相關新聞
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