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美國HYUNDAI有新上司！Steve Wilhite揮別日本，擁抱韓國
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AUTONET記者：Diane Wu(08/08/2006星期二)
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在8月16日這一天，NISSAN的Steve Wilhite將會跳槽到美國HYUNDAI，任職執行長一職。
說到這位Steve Wilhite先生，他的來頭可不小。想當年Carlos Ghosn為拯救日產汽車而親典的幾名年輕將領，Steve Wilhite正是其中一名。他現在更在東京NISSAN專司全球市場行銷副總的職位。除了曾經在美國NISSAN待過之外，Wilhite也在美國VW擔任市場行銷負責人的職責，受到全球廣大迴響的New Beetle正是於他在職期間推出。
當初是美國第二大車廠FORD開啟了Wilhite與汽車密不可分的人生。在大學時主修心理學，並拿到MBA的學位，曾在蘋果電腦擔任全球行銷副總，以一名車廠高幹來講，Steve Wilhite的經歷的確與眾不同。
現在轉戰美國HYUNDAI，Wilhite負責領導的部門極為廣範，從策略發展、市場行銷，到銷售量、形象傳達、零件和售後服務...等等，都得一手包辦。若有任何事情，他將直接呈報HYUNDAI總裁Owen Koh。
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