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AUTONET記者：Diane Wu(12/21/2007星期五)
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南韓HYUNDAI下星期就要洋洋灑灑邁入第40週年，但2007年的特別之處並不僅止於此。在今年六月HYUNDAI和旗下的KIA，在戰況激烈的美國汽車市場，攻下了5%的市占率。
身為南韓首席車廠，HYUNDAI於20年前初次踏上美國的土地，經過了多年的苦心經營下，HYUNDAI在上個月售出49368輛汽車，KIA為26288輛汽車，兩者加起來在美國累積了5.2%的市占率。汽車市場分析師一般認為，當車廠的市占率超過5%時，他們有機會在不久的將來超越10%。
隨著產品形象大幅提升，HYUNDAI雄心壯志地定下了在2010年達到165萬輛汽車的銷售目標，其中HYUNDAI100萬輛、KIA 65萬輛，成就8.6%的市占率。事實上這一切絕非HYUNDAI的春秋大夢。HYUNDAI在去年七月前於美國試場累計了500萬輛汽車的銷售數字。
這個月HYUNDAI的中型房車Sonata更達到100萬輛的銷售成績。這麼一來，HYUNDAI在美國市場就擁有三種最受歡迎的車款，除了Sonata之外，還包括了在1996年「退休」時累計114萬輛消售量的Excel，以及至上個月為止售出122萬輛的Elantra。
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