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    單一市場驚人銷量,HYUNDAI HB20達成50萬輛生產成就!  
AUTONET記者:陳彥齊(09/04/2015星期五)
針對不同的特殊市場,各家車廠多都以自家資源、抑或以策略聯盟的方式推出專屬車型,進一步搶食市佔率;而專屬於南美洲的巴西市場,HYUNDAI亦曾和當地設計團隊合作,於2012年起推出一系列的HB20產品,如今在強勁的產品實力下,HYUNDAI宣布HB20車系達成50萬輛的生產成績!

以〝HB〞作為主車名,意味著HB20這款車將是以巴西市場為主(Hyundai Brasil),而在2012年正式推出以來,HB20除了固有的小型五門掀背外,更是演伸出相當多的車身型式,一如添加全車防括塑料件、加長懸吊行程的HB20X,和專供家庭市場的HB20S房車,挑戰如FORD、FIAT、VW等強勢品牌。

在巴西政府以低租金、低進口關稅的投資誘因下,HB20車系由HYUNDAI位在巴西聖保羅Piracicaba生產組裝,而以專屬市場、獨家販售的特殊車型,自2012年9月正式量產以來,原廠先後投入至少7億美元進行產線的整頓及擴編,該廠至今已具備2700名員工,以年產額18萬輛車的實力負責組裝HB20、HB20S和HB20X。


 
 
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