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    HYUNDAI集團最新目標:挑戰TOYOTA!  
AUTONET記者:盧佛青(06/04/2008星期三)
HYUNDAI Accent Hybrid
好大的口氣!

KIA Rio Hybrid
根據最新外電消息指出,韓國最大汽車集團HYUNDAI日前表示,在今年稍早分別於韓國與北美推出首款豪華運動房車 Genesis之後,推出高級化產品陣列的下一步,就是要挑戰日本 TOYOTA集團!

當然要有這樣遠大的目標,HYUNDAI 已經擬好各階段的戰略,其中發表一系列的市售油電混合動力新車,也將成為HYUNDAI仿效TOYOTA集團成功經驗的重要戰略。

我們曾經報導過,HYUNDAI將在2009年開始投產Accent Hybrid新車,而且在北美等戰略市場,更要開出比TOYOTA Hybrid更具競爭力的售價,接下來包括集團旗下的HYUNDAI與KIA兩大品牌也將陸續推出油電混合動力新車,包括HYUNDAI Elantra Hybrid與 KIA Rio Hybrid與Cerato-Spectra Hybrid等新車,接下來重點將放在非傳統乘用車的油電混合動力版本,爾後2011年也將推出小批試產的燃料電池動力新車。


 
 
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