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    2010年台灣車市回溫,HYUNDAI銷售成長狂飆  
AUTONET記者:編輯組(10/13/2010星期三)
甫結束民俗月的車市淡季,九月份台灣車市就繳出了領牌超過2.8萬輛的成績單,相較於去年同期的銷售情況,國產乘用車市場無論在第三季或全年度至今,均成長達到20%,顯示出整體汽車市場一片看好,而國內各大車廠也紛紛上修對今年整體銷售的預測,甚至有機會能達成全年31萬台的目標,或許〝燕子真的回來了〞?!

而HYUNDAI汽車近年來,不但在國際間屢屢獲得設計、品質、安全上的肯定,整體品牌價值亦不斷向上提升;而在國內的銷售更是快速成長,由於今年第三季導入了ix35,使得整體銷售相較去年同期成長達一倍之多,今年1至9月也成長七成以上,可以說是目前國內各大車廠飆升速度最快的品牌,由於好的銷售成績帶來的激勵,HYUNDAI在2010年整體的銷售目標,將由原來的1萬輛上修至1.3萬輛。

國產乘用車銷售統計 第三季銷售 成長率 排名 1-9月銷售 成長率 排名
2010 2009 2010 2009
HYUNDAI 2,644 1,317 100.8% 1 5,583 3,263 71.1% 1
MAZDA 3,721 2,605 42.8% 2 10,137 6,570 54.3% 2
NISSAN 9,403 7,428 26.6% 3 26,098 20,609 26.6% 4
FORD 4,002 3,181 25.8% 4 11,250 8,425 33.5% 3
HONDA 6,923 6,395 8.3% 5 19,661 16,850 16.7% 5
MITSUBISHI 6,851 6,686 2.5% 6 19,976 18,080 10.5% 6
TOYOTA 21,643 22,016 -1.7% 7 56,988 56,239 1.3% 7
LUXGEN 4,428 52 -- - 7,481 56 --
TOBE 287 -- -- - 755 -- --
勝榮CHERY 130 317 -59.0% 193 1,202 -83.9%
合計 60,032 49,997 20.1% 158,122 131,294 20.4%
備註: 1. LUXGEN與TOBE因較晚上市,2009年無完整銷售記錄,不做成長比較。 2. 表列數字來源為數據所之領牌數。
 
 
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