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AUTONET記者：Andrewlu(03/13/2006星期一)
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HYUDNAI Accent新世代車款即將在本月由北京現代發表進軍中國市場！
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HYUNDAI早年就已經投入包括南美、印度與中國等市場，包括在歐美許多主要市場的優異表現，居然已經震撼即將邁向世界第一的豐田？
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HYUDNAI Getz設計出自德國設計中心，也成為在歐洲市場的暢銷車款！
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根據豐田總裁渡邊捷昭，在76屆日內瓦國際汽車展媒體日上表示，由於韓系車的在平價市場上的成功，豐田未來也將決議開發更多平價車款，才能夠維持既有的競爭力！
由於韓國HYUNDAI汽車集團，近年來也在歐美當地建置產品研發與技術中心，見置的規模也已經達到全球中大型車廠的水準，包括近年來推出如Getz或是Accnet等這些新車，都獲致相當優異的市場表現，而優異的產品C/P值表現，也讓昔日曾經以物廉價美著稱日系車款受到相當程度的影響！
而比起現代汽車集團以雙品牌（HYUNDAI與KIA）策略，搭配多邊合作對象的方式，進軍中國汽車市場，並且獲致相當的成功，譬如在小型房車領域，HYUDNAI Accent已經多年蟬聯中國大陸小型車單一車款的銷售冠軍，去年HYUNDAI Elantra也成為中國家庭房車的銷售冠軍，去年北京現代更成為中國第四大汽車品牌，相較之下TOYOTA雖然導入最新車款於中國產銷，但獲利狀況依舊有改善的空間，難怪連TOYOTA老總都要針對平價車市場，進行更多的努力，因為HYUNDAI的影響力真的愈來愈大！
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國際產業相關新聞
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