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    將近1/4的美國人會想要買HYUNDAI  
AUTONET記者:Trista(08/14/2006星期一)
對TOYOTA來說,在美國汽車市場中,最需要擔心的亞洲競爭對手是誰?我想可能還不一定是同樣來自日本的車廠們,反而有可能是韓國的HYUNDAI;之前曾有報導表示,美國商業週刊的全球商品百大品牌排行,HYUNDAI首次入榜,而品牌價值同時成長了17%,數字代表HYUNDAI的黑馬之姿。

而最近有一份美國市場調查顯示,有將近23%的美國人,在購買新車的時候,會考慮HYUNDAI這個品牌,同樣的調查在2003年時,只有11%的美國消費者在購買新車時,會考慮HYUNDAI的車款;在三年之後成長了一倍。

這項調查是由美國汽車市場調查公司Allison-Fisher和CNW所調查,HYUNDAI表示,這項數據將對HYUNDAI在未來推動美國市場的成長,提供了更寬廣的空間。


 
 
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