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    現代Elantra入門房車售價,中型房車享受!!  
AUTONET記者:盧佛青(05/07/2003星期三)
從去年開始延燒至今方未稍歇的平價房車市場攻防戰,戰況之激烈可能已經讓不少消費者霧裡看花,也讓大家不知是要從何下手,比配備比價錢比折扣還是比服務,也讓關乎行動大計的購車行為陷入一種無頭蒼蠅的困境………………。

是的,現代Elantra 來了,以標準尺碼中型房車的格局,卻寧願以更平實的售價分享給消費者,如果有人還是要搬出所謂民族情結有所議論,筆者可以告訴大家,現在於全球產業競爭的局勢中,韓國品牌如LG如SAMSUNG,已經成為具備六標準差世界級品管的全球化品牌,在國內所推出無論是家電或是3C產品,已經跳脫過去廉價品的範圍,韓國在經濟風暴後重新思變,以建立各領域的全球化品牌為出發點,其中現代已經成為物超所值的熱賣汽車品牌,從經濟風暴結束的1998年至去年底截止,全球總銷售量已經成長超過二倍,並且已經成為北美僅次於豐田、本田與日產之後的第四大進口品牌,根據今年三月份的美國消費者報導顯示,現代汽車去年北美客戶滿意度更衝上全美亞軍寶座,消費者報導同時提出有關現代汽車產品不良率的報告,結果與DAIMLER CHRYSLER集團同列第六名,可見其產品競爭力已經在汽車先進國家受到肯定!

相較對手動輒50-60餘萬的售價,現代Elantra從46.9萬元起跳的報價,並將駕駛座電動座椅、恆溫空調與15吋鋁圈列為標準配備的誠意,加上南陽實業三年七萬公里的原廠保固,而且Elantra在後座空間表現以及日系車一向引以為傲的車室靜肅性方面,均有著超越國產同級1.6/1.8升車型的優異表現,而且更在不少細微之處表現出其設計的用心,諸如除可上下調整更具備前傾多段角度固定的前座頭枕等配置,更顯示出現代對於產品設計的獨到見解,你,還在被父執輩過去歧見所影響的既有印象所蒙蔽嗎,現代Elantra可有更多超越大家想像的表現!



 
 
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