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    新品種轎旅車-現代Matrix國產版本即將上市!  
AUTONET記者:盧佛青(06/13/2003星期五)
從汽車被發展出來以後,因應各種行動需求,以及人類生活上各領域的不斷發展,從純粹的承載需求,到滿足度對於速度的渴望,由代表個人身份地位的表徵,到展現自我生活品味與個性特質,到今天多種不同形態的行動載具,同時出現在汽車消費市場中,身為消費者的您應該如何體察自我需求掌握流行趨勢,真正選擇一輛適合自己生活的交通工具?

從引進至今締造了優異銷售成績,並且多次登上進口單一車系銷售冠軍的現代Matrix,即將於下週推出國產化車型,結合傳統房車的容易上手駕控便利性,更擁有休旅車的空間多變機能,卻保有在都會行車駐車相對便利的靈巧尺碼,更具競爭力的售價(約46萬元起跳),提供傳統房車難以企及的生活機能,讓過去動輒百萬元的休旅車,將以只需入門房車的售價提供給廣大的消費者,當其他傳統房車動輒加諸不切實際的奢華配備,不但無法讓傳統房車的適用性明顯提升,羊毛出在羊身上的法則,也讓消費者購車預算不斷向上追加之際,身處於通貨緊縮理性消費時代的我們,是應該要靜下心來反求諸己,深切思考汽車消費行為模式的時候到了,當愈來愈多的消費者選擇新世代新品種轎旅車的同時,你,真的了解自己的行動需求嗎?


 
 
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