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AUTONET記者：林浩昇(12/07/2004星期二)
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第41屆金馬獎於12月4日晚間假台中市中山堂舉辦，除了備受矚目的頒獎典禮外，在先前入場的星光大道上也是眾星爭奇鬥艷之地，在今年的星光大道上，除了民眾可以觀看國際巨星雲集的場面外，眼尖的讀者一定發現到今年載乘各明星嘉麗們的禮賓車，採用了具濃郁英國風味的HYUNDAI XG房車，也是繼今年五月金曲獎，再度成為專屬禮車。
HYUNDAI的國產旗艦車款XG自去年台視韓劇「玻離鞋」女主角金賢珠等韓星首度來台宣傳，便以其作為在台宣傳期間之專屬禮賓車，以韓星使用現代房車的創意與形象，成功寫下韓劇創意宣傳行銷的新頁；南陽汽車表示，本次贊助第41屆金馬獎星光大道專屬禮車，對HYUNDAI XG而言，除了以英倫頂級房車無所不在的氣質驚艷全場外，將再以締造傳世經典、風華傳世，讓乘坐來賓及現場觀眾迷漫一股皇家英倫風。
另外，對走過台灣電影的興衰起落，記錄華語電影的軌跡脈動、跨越了40年的金馬獎，今年將邁入另一個10年的開端，就像是一個新時代的起點，老幹新枝，百花齊放。華語電影的天空自由揮灑，創作的生命活力源源不絕，金馬獎的全球化，從2004年開始，光耀華人世界。從南陽獨家贊助『2004金曲獎禮賓用車』、到熱情贊助『第41屆金馬獎專屬禮賓車』，三陽工業與南陽實業積極參與國際性及全國性的大型影歌盛會，我們可以看出其重視公益活動實力與熱誠。
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HYUNDAI 韓國/現代XG
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