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    成長率最高,HYUNDAI企業品牌價值有長進!  
AUTONET記者:編輯組(09/29/2010星期三)
2010年全新發表的百大企業品牌價值排行,於九月份成績出爐,前三大依舊由COCA-COLA、IBM、MICROSOFT繼續連莊;而根據最新統計資料顯示,在榜上的汽車品牌中則以HYUNDAI汽車排名上升4名,成長率為9.3%,竄升速度最為驚人,汽車類三大品牌中除TOYOTA滑落10名之外,BENZ、BMW則維持去年水準分居12名及15名。

HYUNDAI汽車自2005年進入全球百大企業排行以來,以第84名品牌價值35億美元ㄧ路向上攀升,無論在排名或評定的價值均逐年成長,今年更是創下9.3%的高成長率,排名上也從2009年的第69名上升至第65名,成長速度躍居汽車品牌之冠。

HYUNDAI汽車的成功絕非偶然,至2010年,全球共佈局了七大研發中心、三大設計中心以及十大汽車製造廠,足跡遍佈亞洲、歐洲及美洲;而由歐洲設計中心所主導的” i “ 系列車款,無論在產品品質的用心亦或設計上的創新,都讓消費者真實感受到HYUNDAI的蛻變,而改變的事實更是積極的反應在品牌價值與銷售數字上,從i10、i30到ix35的熱賣,再再都顯示車主對HYUNDAI的支持與肯定,這也讓我們意識到HYUNDAI汽車已經世界級的國際大廠,大家也真正見識到 “ 不ㄧ樣的現代汽車 “ !


 
 
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